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Our 24/7-customer support service helps you in all the phases of the project starting from the initial level to final completion of the project. In case of any issue, our experts are ready to solve it at any time.
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Search Engine Optimization is the masterpiece for any website to reach the topmost level in the search engine search results and there are certain factors which help the website to be driven more traffic and increase the rankings as well. In simple words, it directly affects the visibility of a website and it is not mandatory that every website has to fulfill the criteria of being optimized according to SEO norms.
There are different types of SEO and each one is different from one another. And it is essential for you to have an insight on which kind of SEO you need to follow for your website so that it is effective enough for you to drive traffic to your website. And ensure that, over a period of time that your website receives the top placement in organic search of the search engine.
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When we consider SEO, white hat SEO here refers to as following the strategies for optimization, techniques, and tactics which primarily focus on the audience which is hostile for the search engines and follow all the set rules and regulations by the search engines.
Let’s take a website which is optimized enough and still has a focus set on relevant information and organic ranking by the search engine is considered to come under white hat SEO practices. There are a few techniques which can be used in optimizing like keywords, keyword research, link-building to improve the popularity of the website and backlinking to share on different platforms. White Hat SEO is predominantly used by the people who are interested in making a long-term investment and it is also called as ethical SEO.
Article Spinning – All our contents add value to users and are handwritten by technical content writers. We NEVER Rephrase/Rewrite contents. Keyword Stuffing – Very bad old school technique that used to work before a decade & is completely unethical. We make sure we DON’T stuff/we advise all our customers to remove over optimised keywords in Content. Link Farms – It is a Pure spam technique which we NEVER even used in past when it was working. It is completely unethical & we always protect our customers from Link spam Buying/Selling Links – At Haitna we NEVER buy/sell links, Link schemes, Link exchanges etc... we always try to earn links naturally by providing best handwritten engaging content.
In simple words, it is optimizing the web pages of a website to be able to increase the ranking. This will also help to the traffic to for the website as well, on page refers to the HTML source code and the content as well which can be optimized in an efficient and effective way. It is said that on page SEO has evolved and it is essential to keep up with the changing algorithms of the search engines over a period and ensure to stay on the top of the ranking.
The search engines are ensuring the fact that the websites are delivering the precise information which the users are searching for. All the aspects of a particular web page are taken into account even before they are being ranked. The important factor of on-page SEO is relevance, as the information on the website has to be relevant to the search made by the user.
There are certain elements which go into on page SEO like meta-tags, title tags, meta descriptions, heading tags are a few to mention. Depending on these factors an on-page SEO is performed on a website. It is said that a web page can have only one heading tag which is the h1 tag. And it is essential to have a strong content, to ensure that the user is not screening the page instead reading through the information which is available on the website.
This technique refers to improving the website position on the search engine results page (SERP). Off page is considered to be the techniques and tactics which can be implemented on the actual website. Off-page optimization is done to improve the search rankings of a website. It is also said to be linked to the link-building concept for a website.
It predominantly deals with the promotion of the website through; it is beyond the design and development part of a website. The main purpose of off page SEO is to improve the ranking for a particular website. The predominant elements which are used when it comes to off page SEO are link building, social media marketing and social bookmarking.
Search engines over the years have been trying its level best to provide the best search results for the user. A website which has the highest number of views and traffic for the website will be referred on other platforms by the users and there is a possibility of the website to be bookmarked and shared in the communities on the social media as well. It is an indirect way to be able to gain the traffic for a website.
Keyword research is said to be the critical component for search engine optimization. When they are used in a precise manner it is a roadmap to build websites and create contents as well. It is a practice of identifying the phrases which are used on the search engines by the users.
It includes the search volume and the relative competitiveness which the word holds. Keywords are said to be broken up and then put together depending on the search made by the users. The more words in a keyword it said to be easy to be ranked by the search engine as relatively the competition is considered to be less.
There are two predominant aspects when it comes to SEO, one being optimizing for traffic and another being optimizing for conversions. And the value for the keyword depends on these factors as well. The keyword is by default is the most important factor when it comes to being ranked by the search engines and optimized in the right way.
Organic search is entering a string of words into the search engine and the search results are based on the relevance of the information which is being searched by the user. Organic search is considered to be the best when it comes to driving traffic to the website. In simple words, the organic search is the listing of the websites relevant to the search made by the user.
And they can be called as natural search as well and one of the best ways to drive traffic without any kind of investments. The only element required for the website is that it is optimized and has the relevant information and in no time you will be able to witness the growth in the traffic for the website.
There are millions of websites on the web and every other hour there is a new one in the market. It is a time that you have learned the techniques and tactics to optimize your website the right way and drive potential traffic which will lead to constructive outcomes. In the plethora of websites on the internet, it is now that you need to follow the Samurai way to outdo your competitors and make it to the first position.